One World Universe, Inc. (OTC: OWUV), a publicly traded company that invests in sports related businesses, distressed assets, business opportunities within emerging industries and providing humanitarian efforts in over 185 countries, through its subsidiary Metaverse Holding Corp., will be purchasing 3 connecting LAND parcels in the Decentraland 3D virtual platform.
“The 3 connecting virtual land parcels are located near the highly sought-after fashion district. As we know in real estate it's all about timing and location, location, location and many fashions branded companies are gravitating to the metaverse as a welcomed new revenue stream and a breath of fresh air to dying consumer sales. With the COVID epidemic the last few years, the workforce has shifted to ‘work from home’ and social events, traveling and gatherings have been disrupted also, causing individuals to buy less new clothing. Metaverse wearables or ‘skins’ have opened up huge opportunities for designer labels to market virtual clothing for users’ avatars. The upcoming fashion week in late March will have big named fashion companies bringing huge awareness to the metavers and increased traffic around our newly purchased real estate,” stated Dana Salzarulo, Director of IR for OWUV.
The company plans on developing the parcels and creating stores in collaboration with or for companies that wish to market their designer brand and market their product line. A 3D shopping experience will be created as Decentraland offers a different Metaverse experience than the Sandbox’s who’s metaverse is voxelart, or pixel-like blocks.
Built on the Ethereum blockchain, Decentraland is a decentralised virtual world software where virtual plots of lands, products and goods can be bought and sold using their native (MANA) token. People can create their own micro-worlds with virtual trees, aircraft and much more. Cryptocurrency asset management firm Grayscale last month said the metaverse has the potential to become a $1 trillion annual revenue opportunity.